DAN INSTITUTE
DAN Institute guides Startups & Small Businesses to select trusted online digital marketing courses, find up-to-date digital marketing resources, and much more.
Best PPC Marketing Agencies for Startups and Small Businesses in 2023
If you are new in the market, you need to get visibility. With PPC advertising services, it’ll be easier for your business to reach this goal. PPC is an online advertising model in which the cost is determined by the …
10 Startup Ideas For Young Professionals To Run Business On The Internet
In this modern age, it is impossible to deny that digitalization has become a focal point in our lives, with the Internet being at the center of this revolution. Most of the aspects of a person`s life have become heavily …
How Startups Raise Money Using the 70-20-10 Method
As a founder, you’re probably always on the lookout for the next best thing that’s going to help you raise money. The 70-20-10 method can not only help boost performance but can also transform your ROI. Those who have used …
Can Distributed Teams Improve Your Startups Scalability?
70% of employees no longer think it’s necessary to go back to the office to be able to conduct their work and 96% of professionals say they need flexible working arrangements. So, it’s no wonder distributed teams are on the …
How Agency Culture Can Grow Your Business Tenfold
What if you could grow your business tenfold in just a few short years? What aspects of your company might be most important to focus on? When you think about growth, your natural tendency might be to turn to revenue. …
9 Ways to Organize Your Staff and Grow Your Business
Do you want to grow your business big and strong, but isn’t it going quite as fast as you would like? You may have tapped into the right market and have set up the right business model, but if your …
10 Invaluable Lessons Learned From Working With 200-Plus Startups
Throughout my career running Awesome, I’ve executed over 500 …
Startup Marketing & Brand Development: Starting Off on the Right Foot
Building a startup? Awesome! There are 2 ways to do it: Cobble things together yourself, or hire a highly-specialized, startup marketing agency. Why Hiring a Startup Marketing Agency Goes Hand-in-Hand with Startup Growth Success Your heart explodes with emotion when …
FreshBooks vs. QuickBooks: Which Accounting Software is Better for Your Small Business?
With the help of the acceleration in the digitalization efforts, accounting software has become a must-have solution for businesses, particularly for small businesses. But shortlisting the solutions might be overwhelming. Here is a comparison of the best ones: FreshBooks and …
Early-Stage Startup Marketing Tactics: Developing a Go-to-Market Strategy
Initiating a business and maintaining requires a great deal of effort, and making your presence known is a significant part of this challenge. This is what a startup company always tackles. If you aim to thrive in a marketplace where …
How to Do Market Research for a Startup
A startup without effective market research is like a ship travelling offshore without a compass. Therefore, it can lose its direction after a while and can disappear in the middle of nowhere. Market research for a startup enables business owners …
Essential KPIs and Metrics to Track for Startup Marketing
A startup is like a baby. It is just established, trying to become a business, taking the first step towards growth. You should follow this growth closely by tracking essential KPIs for startup marketing. If it is not possible to …